Beauty and quality are the hallmarks of Made in Italy. The “beauty and well done”, as expressed in the report developed by the Confindustria Study Center “Exporting the sweet life”, represents an important share of exports and therefore of Italian GDP, particularly in the “3 F” sectors: Fashion, Furniture and Food. In a climate of economic uncertainty, Italian companies continued to strengthen and grow year after year. The quality of the materials, the accuracy of the workmanship and the design are the elements that make the Italian manufacture recognizable: virtuous peculiarities which will be explored during the event “Things well-done are done together”. An important opportunity to tell the features of Italian SMEs, which develop a 100% Italian production and keep on investing in their own territory and human resources. Among the Italian excellences representing Made in Italy as symbol of beauty and quality all over the world, Olivari has a particular place: the company founded by Battista Olivari in 1911 in Borgomanero, in the province of Novara, where the factories are still located today and the entire production takes place.
Client: OLIVARI
Event: FARE BENE. FARE INSIEME.
Date: February, 2020
Place: TEATRO ARSENALE, MILAN, ITA